GAME ON: The Business of Sports Programming & Partnerships
Sports content has become one of the most valuable drivers of audience engagement, platform growth, and brand investment. Panelists will explore the evolving landscape of sports programming, strategic partnerships, and the growing demand for compelling sports storytelling. Discover how collaborations are formed, what buyers and partners are looking for, and where the biggest opportunities lie for the next generation of sports-focused programming.
REWRITING THE PLAYBOOK: How Leading Producers Are Winning in a Changing Market
The unscripted business has dramatically evolved – and the most successful production companies are evolving with it. In this candid discussion, top production company leaders share real-world case studies on the innovative strategies they're using to grow their businesses, expand revenue streams, and stay competitive. From developing content for emerging platforms and new formats to forging strategic partnerships with brands, sports organizations, creators, and international partners, this session explores how today's most forward-thinking companies are redefining success in an increasingly dynamic marketplace.
MICROSERIES: The Next Big Thing in Unscripted?
The explosion in popularity of microseries is creating new opportunities for unscripted producers to reach audiences, build IP, and diversify revenue. This panel explores the rapidly evolving microseries landscape – which platforms are commissioning and acquiring content, inroads in unscripted microseries, and the business models driving monetization. Panelists will also examine how storytelling, creative development, and production strategies differ from traditional long-form programming, and what producers need to know to succeed in this fast-growing format.
FOLLOW THE MONEY: The Reality of Unscripted Incentives
Where you shoot can make – or break – your budget. Join state and international incentive reps alongside executives who’ve leveraged them successfully for a candid look at what – and where – incentives work for unscripted. We’ll break down how to evaluate locations, maximize and “stack” incentives, and navigate the fine print – refundable/transferable credits, cash rebates vs. tax credits, and more. Plus, a clear-eyed look at how unscripted production drives local jobs and economies – and what all this means for your next project.
